Are you a retailer who targets the fun-loving, beauty-conscious consumers for the premium-class cosmetic products in your store? Here is something of interest to you. IKKAI by Lotus Herbals has come up with a range of wholly natural skin care for your customers who want to look beautiful and stay healthy—at all times
With the Indian beauty care consumers becoming increasingly environmentally conscious, natural and organic products are likely to be the future of skin care products business in India. Lotus Herbals, the nation’s leading natural beauty care player, has launched a premium organic skincare brand — IKKAI — specially designed for today’s millennials and contemporary women. IKKAI offers a range of cruelty-free organic skincare products that promise a guilt-free indulgence every time! The products are available in attractive looking and convenient single-use sachets, informs the company.
Positioned as a fun beauty care brand for the youth, IKKAI boasts of a range of ‘adorably delicious’ and ‘happy’ beauty products that include organic face masks, soufflés, and scrubs. The brand employs potent organic formulations that administer higher concentration of active ingredients in each product to provide safe and natural care effectively. These single-use packs retain the maximum freshness and are ideal for beauty treatment on the go. The colour theme of the compact packaging reflects the main ingredients within, according to the company.
Organic and fresh, IKKAI aims at being the best antidote to combat the effects of stress, pollution, environment, and a hectic lifestyle. The brand claims to be one of the finest natural care products available in the Indian market that promise to give users bright, clear, and radiant skin. The products come enriched with the goodness of acai berries, blueberries, papaya enzymes, extracts of orange, lemon, carrot oil, almond meal, walnut shell and more. Customers can choose the products they prefer according to the specific benefits they are seeking such as nourishing, moisturising, brightening, whitening, and so on.
All the products are made with naturally sourced ingredients and enzymes. The face masks, soufflés, and scrubs are devoid of chemicals, synthetic, and animal-tested additives; they are cruelty-free and do not contain any artificial colour or fragrance.
Nitin Passi, Director, Lotus Herbals, says the brand is confident that IKKAI’s organic range of products will appeal immensely to their target consumers. Established in 1993, Lotus Herbals is committed to striking the right balance between nature and science and offering pure, ethical, and close to earth beauty care products. All products undergo stringent checks and conform to international quality norms.
As of now, Lotus Herbal sells its products through 200-plus stores located primarily in North India. The one time use packs of IKKAI products are priced between Rs 75 and Rs 325 for the combo packs. These products are available at leading e-commerce portals such as Nykka, Amazon, Purple and Flipkart as well.
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